Bio
I've enjoyed storytelling (and story-consuming) since before I could read.
At the age of three, my parents found me 'reading' The Usborne Book of Fairy Tales aloud. I'd memorised it from cover to cover, so I could devour it independently, at will.
It was The Chronicles of Narnia that really ignited my love of words, specifically The Magician's Nephew. I loved the idea of climbing into another world, although living in a 1980s house didn't lend itself very well to expansive attic spaces or cavernous antique wardrobes.
Speaking of wardrobes, I was as invested in their contents as the fantastical worlds to which they could provide time-travelling portals – specifically, fashion. In 2008, I completed my B.A. Hons in English Literature at the University of Warwick, having spent every university holiday nestled in the fashion cupboards of Vogue, the Guardian, Harper's Bazaar, WWD and Elle.
After starting my career in online journalism, I joined Net-a-Porter.com, where I ended up becoming Social Media Editor. In this newly created role, I travelled extensively, tweeted furiously, and spent an awful lot of time writing about beautiful clothes and beautiful people. During my tenure, I fulfilled two teenage dreams by being profiled in Teen Vogue and meeting the late Karl Lagerfeld.
Before I went freelance, I stepped into the red-soled role of Social Media Editor at Christian Louboutin, where I grew the brand to one million Instagram followers, oversaw the designer's launch on Chinese social media, and accumulated some very lovely shoes that still occupy a disproportionately large part of my home.
